The numbers just don’t lie. In 2012 in Australia 87% of Smartphone owners said they accessed the Internet from their device at least once a day, a number which is trending upwards. For your business to maintain a professional appearance and remain engaging you’ll require a strong web presence across all platforms.
We have all been to websites on our mobiles that have appeared zoomed out and hard to read. Lets be honest it’s not a good look and it is not good for your brand. By having a standalone mobile site that is lightweight, responsive, simple and interactive it can greatly increase your engagement levels when customers are accessing your site from their mobile device.
Moreover it can increase your leads or transactions. Investing in mobile website development is only going to grow as the power of mobile devices continues to develop.