Luke Morphew

Search Coordinator
What I do at Bang?

At bang, I belong to the search team as a junior executive! Recently I have been helping to optimize web-page content for clients to help drive organic search traffic that ultimately converts users to customers. I also focus on reporting results for other search team members, as well as helping to set up paid ads campaigns to drive paid traffic for clients on Google.

Why I love what I do?

As a very business minded person - I believe I have the proper empathy to understand what clients are going through with their objectives and issues at hand while running a company. As most business owners are willing to put themselves on the line to win, I want to help propel them forward through marketing as much as possible so that we can all succeed together.

Proudest moment to date?

My proudest moment to date is finishing my university degree in business to gain a better understanding of both the financial and marketing industries.

If I was a cocktail what would I be and why?

Rum and Coke - Classic and carefree..thorough belief in work hard play hard.

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Luke Morphew
What Is The Difference Between Google Analytics 4 (GA4) & Universal Analytics (UA)
Data and analytics
April 21, 2023

What Is The Difference Between Google Analytics 4 (GA4) & Universal Analytics (UA)

Discover the key differences between Universal Analytics (UA) and Google Analytics 4 (GA4) through exploring some of the new features that come with making the switch.

Luke Morphew
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Luke Morphew
Search Coordinator
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