Article:

How much should web design cost?

In order to accurately determine how much web design should cost, it is important to understand what web design involves.

What is involved in a website build?

Typically there are 4 stages of website build:

  1. Scoping – Laying out the blueprints of the website build and developing a plan as to how the end product can be achieved.
  2. Designing – Using artistic skills to establish the look of the website. This includes the colours and layout of the finalised product.
  3. Building – Getting deep and dirty with the build of the website and constructing the website in the CMS platform.
  4. Launching – Putting the icing on the cake and before the final website is ready to rock and roll. This involves finalising the build, testing that everything works and officially launching your new website!

What should I expect from a website?

Aside from your shiny, new website, most websites these days come with certain capabilities as standard. These still follow basic website design elements, but with more users worldwide now using mobile phones to access the internet over desktop, it is imperative that you have a mobile responsive design (plus Google loves a mobile website when working out your SEO rankings).

You also should expect that a website build will have the ability to funnel your enquiries, after all, what’s the point of having a website if people can’t reach you through it? As such, you should be ready to expect new leads coming through, prepare a source of capturing and investigate how you will be following these up.

As technology gets smarter, so do online hackers and spammers. Everyone knows not to send money to a Nigerian prince (even if there is potential that you are related to them…), but not everyone knows how to be protected from various phishing attacks and database stealers. Some of the fundamental qualities you should look for are:

  • HTTPs redirects
  • reCaptcha’s
  • Strong passwords for CMS logins

What are the tiers for a website?

While it is great to want the world’s best website with eCommerce, social networking capabilities, 24/7 support, sometimes less can be more. This rings particularly true when looking to apply a limited budget to your website’s development. It’s important to identify what your website needs and what is nice to have. If you are unsure as to how to determine this, ask yourself “If I were a customer, what do I actually need to make a purchase from my business?”

If you produce and sell individual products to users who need to buy right now, then an eCommerce integration will be a necessary feature of your website. If you sell software packages to customers and need to be ready at a moment’s notice to contact someone for support, then a live chatbot will be great to install.

However, if you are a small business who just wants to get into the market and get customers talking to you, then a base website is a great starting point.

A base website will include the following:

  • Homepage
  • Services/Products page
  • About page
  • Privacy policy
  • Contact page

As a shameless plug, you can get all of these and more as part of our Rockit Website Solution – Click here to learn more >>

Once you have your base solution, the sky’s the limit in terms of what you can add. Typically, you will find that the next step is to add more pages as the next tier. This is usually a straightforward process, and only requires confirmation of the number of pages and the content of them.

After that, your next tier will be adding in additional functionality. This may include:

  • Implementing eCommerce functionality
  • Linking through 3rd party integrations
  • Adding user login accessibility & member portals
  • App integration and connectivity

How much does it cost to build a website?

A website is a pivotal part of any businesses presence, particularly in the digital landscape. It is important to ensure that you have a website, but that leads up back to where we started. How much does a website cost?

Typically, you can find quality website builds starting from $6,500 then going upwards from there depending on what inclusions you have.

Ecommerce websites usually have a price point starting $20,000 and large scale corporate websites can cost beyond $50,000.

With these prices in mind, it is important that you understand that what you put into a website is what you get out of it. It is important to understand what goes into the website build process as well as what you can expect to get out of it.

At the end of the day, if you are still unsure about your website, get in touch with us and we can help you out.