Solutions

Lead generation

Bang Digital is an agency that focuses on generating highly qualified leads for businesses in Australia. Our lead generation experts are highly skilled in both outbound and inbound methodologies. We help identify relevant prospects for your sales team, increase conversion, and secure high value customers.

Our unique approach focuses on optimising existing assets and resources to generate more leads and better quality leads for your sales team.

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Fill your pipeline

Maximise your lead quality

Our team of digital marketing experts make it easy for sales teams to be great at their job. We take the time to understand what makes a high value lead for your business, and customise your strategies to deliver these types of leads at scale.

We ensure that our digital marketing strategies deliver a positive ROI for your business and, first and foremost, we work with your sales team to identify what makes a high quality lead. From there, we look at what channels are most aligned to your audience and develop scalable solutions for your business.

Social media for lead generation

Lead generation through social media advertising campaigns can deliver a low cost per acquisition and help build a top of the funnel lead acquisition strategy. While social media lead generation campaigns can sometimes lower the quality, through communicating in the channel of choice, pre-qualifying leads, and using an automation strategy, our campaigns deliver strong results time after time.

View our social media services

Google Ads for lead generation

Google Ads search is still one of the strongest ways to deliver leads, as you are capturing your customers right at the active searching point. Using a combination of search, Google discovery and YouTube, the lead process can be mapped out and maximised from the start of the search, to return visitor, to completed lead. Ensuring we continually lower the cost per lead and improve on performance is all part of the campaign service we provide.

View our Google Ads services

CRM and lead management

By utilising offline conversion technology, we can import sales data into your reporting and ad platforms so that we move past optimising for leads and optimise your digital marketing campaigns for sales and revenue. 

This requires a CRM but once set up, businesses can get immense benefit from having full visibility over your interactions with existing and prospective customers. This visibility allows you to effectively manage relationships with your customers and analyse past data to help your business grow.

View our CRM solutions

Data and reporting

A high performing campaign is not complete without clear reporting and data analysis. We review creative variations, copy variations, split test landing pages and analyse the performance of each keyword, to ensure we reduce budget wastage and consistently improve on results month on month. As part of our service, we include a monthly face to face meeting to present the results and recommendations, and work closely with our clients to improve performance.

View our data and reporting services

Lead generation

FAQs

Got questions? Well we have answers! If you are still a little confused or would like to discuss some options with our team, feel free to get in touch.

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What is SEO?

Search Engine Optimisation is a multi-step process with the aim of increasing the quality and quantity of organic, or unpaid traffic to a website. This is achieved by increasing the websites or web pages visibility on a search engine results page.

What does SEO stand for?

SEO is the abbreviation for Search Engine Optimisation.

Do I need SEO?

SEO used to be optional, but with business shifting more and more to the digital landscape it has become a key component to outperforming competitors.

What is User Experience and does it matter with SEO?

Search engines are becoming more intelligent and are focusing not only on SEO optimisation but how people are interacting with and using your site (User Experience). Having an optimised website that is also human-focused matters and should be part of any web sites strategy.

What is On-Page SEO?

On-Page SEO focuses on optimising individual pages with the goal of increasing relevant traffic and higher rankings in search results. This can include, but not limited to, work such as creating and updating content and HTML Source code updates.

What is Off-Page SEO?

Off-Page SEO involves activities completed away from your website that help to increase page ranking in search results. This can include link building, social networking and brand mentions.

What is Technical SEO?

Technical SEO refers to website and server optimisations that help search engine spiders crawl and index your site. Effective Technical SEO’s main goal is to help improve organic rankings and drive traffic to a website.

Where do I start with my SEO Strategy?

SEO can be a long and daunting process full of keyword research, technical optimisation and audits. Take the pain out of appearing at the top of search results and contact us today to see how we can help.

How much does SEO Cost?

At Bang, we believe no customer journey is exactly the same, and neither are our clients. We work with your team to identify where we can help with sustainable, long term business growth. Once we can establish this information we can advise on the cost of SEO for your business.

How long will I be locked in?

We’re confident in the work we do and believe you will love working with us and this is why we offer No Lock-In contracts.